Instagram marketing
Instagram marketing that feels like you
We help Canadian businesses build an Instagram presence that looks genuine, stays consistent and turns followers into customers, without hours of your week going into it.
Why Instagram
Where people decide whether your brand feels right
For restaurants, salons, retailers, makers, designers and anyone whose work looks good, Instagram is often the first place a potential customer checks after hearing about you. They scroll your grid, watch a few Reels and decide in seconds whether you're the kind of business they want to buy from.
A consistent, genuine Instagram presence builds that trust. It doesn't need to be polished. It needs to look like you, show your work and give people a reason to come back.
What we do
Content planning
A monthly plan built around what you sell, what's happening in your business and the formats that work now.
Reels and Stories
Short video concepts, scripts and editing. We'll coach you to film the good stuff on your phone.
Design and captions
On-brand graphics and captions that sound like a person, not a press release.
Profile optimization
Bio, highlights, links and contact buttons set up so interested people know what to do next.
Community management
Replying to comments and messages within agreed hours, so nobody feels ignored.
Creator partnerships
Finding local creators whose audience matches your customers, with clearly disclosed partnerships.
Organic and paid, working together
Organic posts build a feed that earns trust. Paid promotion gets your best content in front of people who don't follow you yet. We use what performs well organically as a starting point for Instagram ad campaigns, so your budget goes behind content you already know resonates.
Every month you get a short report: what we posted, what got attention, how many people visited your site or got in touch, and what we're trying next.
Questions we get asked
How often should we post on Instagram?
Consistency matters more than frequency. For most small businesses, a few quality posts and Reels a week plus regular Stories is plenty.
Do you need to come to our location to take photos?
Not necessarily. We can plan shots and coach you to capture them yourself, which often feels more authentic. For bigger shoots, we can arrange a photographer.
Can you grow our follower count?
We focus on reaching the right people, not inflating numbers. We never buy followers or use engagement groups. Those hurt your reach over time.
Related services
Want an honest look at your website?
Tell us what you sell and who you sell to. We will tell you what we would fix first, what it would take, and whether we are the right fit. No pressure and no long contracts to sign before you know us.